Lawyer Marketing How To: Using Social Bookmarking & Delicious

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I’ve decided to start a series of blog posts that will address different lawyer marketing how to’s.  To kick things off, I wanted to introduce social bookmarking and the most popular site for it: Delicious.

What Is Social Bookmarking?

Wikipedia tells us:

“Social bookmarking is a method for Internet users to store, organize, search, and manage bookmarks of web pages on the Internet.

In a social bookmarking system, users save links to web pages that they want to remember and/or share.”

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Why Is This Useful?

Sites like Delicious allow you to store bookmarks online instead of just on your computer.  This way you can access the bookmarks from anywhere.  You also have the ability to tag your bookmarks.  This will help organize, categorize, and best of all allow you to share them with others.

How Can This Help My Firm?

Delicious can help generate traffic and awareness to your site or blog.  Other users bookmark and tag your content for future reference.  Popular delicious bookmarks can serve as great references on a specific legal topic.  People search through Delicious bookmarks to find relevant material, articles, and thought leaders.

In addition, it allows you to save articles, blogs, and websites to check later at home, while traveling, on another computer, etc.

Delicious can also be used as a search engine of sorts to find tagged articles of interest to you and your firm.  You can search for keywords and other users that have similar interests.  It’s a good way to discover industry related material and niches.

Where Can I Setup a Delicious Account?

Visit the Delicious Homepage and click join now.

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AttorneySync is a law firm Internet marketing consultancy that specializes in law firm websites, legal blogs, and professional law firm seo strategies.

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  • http://www.extenso.asia Anders Online Marketing

    I am working with marketing in Denmark and is searching for inspiration in the digital world. Thanks for inspiration

  • http://pulse.yahoo.com/_NSNXYYPKNSJ5WWWKGZWESLFCYI Bhuwan Bista

    but for bookmarking to any Social Bookmarking sites i dn’t think knowledge of html is needed .. :)

  • Jolene Maloney

    Thanks for creating a nice & popular blog site.

    Our Law Offices maintain this blog, and are here to offer
    clients as well as potential clients information about what our team does and
    what we can do for you.

    http://jolenemaloney.com/blog/