There are many links in the chain of generating new clients from the Internet. If any one of these links is weak, or broken, your likelihood of having success will be significantly diminished: Traffic Law firm web marketing has to start with traffic. Obviously, if you don’t get traffic to your website, it is very [...]

The ways in which consumers use the Internet to find information, goods, and services vary significantly. In fact, it would be an effort in futility to try to describe all these different ways here. Even within the segment of online legal services consumers, there is great diversity in usage. Understanding the differences between these different [...]

The web is bursting at the seams with search marketing information and too much of it is completely untrue. Legal Professionals who try to do their own SEO are often unaware of which strategies should take precedence, which have some value, and which are a complete waste of effort. Law firms that decide to retain [...]