For this episode of Clienting, Gyi and Kelly talk about how you can reach a new set of potential clients by expanding your network and building new opportunities. The conversation is broken down into new lawyer marketing and tips for more established practices.
They discuss how you can use LinkedIn and their presentation-sharing platform, Slideshares, creating Youtube videos where you discuss legal changes or showcase your knowledge in your practice area, and building out your network with professional groups.
For specifics, the conversation includes: creating a 90-day plan to focus on, account-based marketing tips, how to utilize a co-working space, and making sure you follow-up with leads by organizing them into a CRM (Customer Relationship Management System).
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