For this episode of Clienting, Gyi Tsakalakis and Kelly Street are joined by Attorney John Strohmeyer, to discuss what five-star customer service looks like in the legal profession. Show notes: Principles of Service: – Friendly – Connected – Prepared – Consistent – Efficient – Adaptive Four Seasons Service Initialism: – Smile – Eye Contact – […]
Welcome to Clienting: Your place to get information about legal marketing in the digital age. Talking about all things client development, digital marketing and ethical implications of these topics in the legal field. Hosted by Gyi Tsakalakis and Kelly Street.
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In this episode, we discuss how to take your leads and nurture them into clients. The resources we mentioned were: – Client Relationship/Management Systems – Virtual Receptions, such as Call Ruby, and Alert Communications – Lead source tracking using Call Rail and dynamic number insertion For questions or comments, contact Gyi at: firstname.lastname@example.org or Kelly at: email@example.com […]
In this episode, Gyi Tsakalakis and Kelly Street discuss how to identify the correct keywords for your practice area and then how to correctly use them in your marketing efforts. As always, send in your questions, give us feedback, and subscribe to future episodes. Each week, we send a marketing tips email- one per week […]
Clienting discusses the client development and marketing trends you need to pay attention to in 2018. We dive into voice search, adapting your business to services instead of forms and much, much more. Resources: Robert Reich’s book, Saving Capitalism STAT for featured snippet info Proximity and “hyperlocal” search blog post by Darren Shaw Read Gyi’s post on […]
In this episode of Clienting, you learn about what the podcast will cover in future episodes, who Gyi Tsakalakis and Kelly Street are, and why they are doing this podcast. Please subscribe to the show!