Happy New Year! There's something about the new year that prompts many bloggers to take stock of their previous year's content. Whether it's to analyze the popularity of one's previous year's topics or just to get a general sense of what readers liked, doing the most viewed of the previous year is a popular subject for many in bloggers. So, without further ado, here are some of the most viewed posts from the AttorneySync Lawyer Marketing Blog from 2010:
#10 A Law Firm Website Done Right – Real World Example - While Breyer Law has updated their site from the time of our original post, they still do a lot of things right.
#9 Like Lawyers, Everyone Hates SEOs Until You Need One - Lawyer jokes? Nope. We’re talking about SEOs.
#8 New From LinkedIn - Well not so new anymore, however, a good indicator that LinkedIn is still on the minds of our readers.
#7 Marketing 101: A Good Example of Really Bad Marketing - Our readers have demonstrated that they like finding information on what not to do. In this 2009 post, we show a great example of a marketing what not to do.
#6 Top 10 Lawyer Movies - Simply some of our favorite movies about lawyers and the law.
#5 Do You “Burn The Ships” When Approaching Challenges At Your Law Firm? - No retreat. No quit. No option to fail.
#4 Law Firm Web Marketing: The Essentials - Overwhelmed about all the online marketing tools available? Take a look at this list from 2009 of a couple of the essentials.
#3 5 Law Firm Internet Marketing Strategies I’m Nuking - Terminology from the AttorneySync fraternity days. Here are some strategies we advise against.
#2 Top 10 Business Books (that lawyers should read!) - Despite being a 2009 post, if you haven't done so already, check out these books.
#1 Will LinkedIn Connect You With Attorneys That Have An Enviable Career Path? - Social media continues to be a hot button topic and legal professionals continue to flock to professional networking tools like LinkedIn. But are networks and tools like LinkedIn worth paying for?
From this review, it looks like social media was still hot in 2010. I wonder if the social media bubble will bust this year. It also appears that our 2009 posts beat our 2010 posts by a landslide. Looks like we need to pay more attention to our blog in 2011. Have a great year!
Conrad and I recently joined Zack at Lawyerist to record a conversation about AI and marketing. You might think that we spend the whole time on how lawyers can use AI to publish content. You'd be wrong. While AI can certainly support publishing, there are many more interesting ways to use it in legal marketing. […]
As more legal services consumers turn to ChatGPT for local law firm recommendations, a fascinating intersection between AI, search, and maps unfolds. While Google remains the undisputed leader in local business data, ChatGPT is increasingly becoming an entry point for searchers seeking legal representation. But here’s the kicker: instead of keeping users within its ecosystem, […]
When law firms contact us, they usually want to talk: • PPC Ads • SEO Rankings • Lead Generation Very few want to talk: • Brand • Trust & Recognition • Emotional Connection Admittedly, much of this concerns that AttorneySync is known for lead generation across those common digital channels. But even when we start […]
According to an October 2024 study by SE Ranking: "The legal niche triggers the highest percentage of AIOs (77.67%). The average number of links matched between the AI Overview resources and the top 20 search results was 6.49 for legal topics. AI Overviews for legal topics most frequently link to NYCourts.gov (114 links), YouTube.com (48 […]
I'm grateful for my friend, Charley Mann of Law firm Alchemy. If you're a lawyer, subscribe to his Free Email List. In a recent email, Charley calls out bad guru advice on hiring: "Trying to execute a major SEO improvement? You need to find people who will help you, instead of trying to DIY it […]
If you’ve spent any time on LinkedIn, you’ve likely seen posts from law firm SEO experts showing off charts with an “up and to the right” trajectory. These screenshots, often pulled from tools like Semrush or Ahrefs, are meant to signal SEO success. And it’s not just the agencies celebrating—𝗹𝗮𝘄 𝗳𝗶𝗿𝗺𝘀 𝘁𝗵𝗮𝘁 𝗵𝗮𝘃𝗲 𝗵𝗶𝗿𝗲𝗱 𝘁𝗵𝗲𝗺 […]
Meh, links! All things being equal, links still tend to move the dial more than any other factor in legal SERPs. Maybe links are having a diminishing impact internet-wide. But in my experience, quality links, especially relevant links (both topically and geographically), tend to improve law firm visibility in search more than most everything else. […]
When you think of "marketing," what's the first thing that comes to mind? Ads? SEO? Social Media? What about: Helping others?Taking the lead? Rallying around your community? Need an example? Learn from Bart Siniard at Siniard Law Injury Attorneys efforts to help rebuild Mary's Pit BBQ. These efforts aren't about marketing. They're about supporting a […]
The Beauty of Small Law Firms: Why "Small Is Beautiful" in Legal Practice As you may (or may not) have seen on LinkedIn, 𝗜'𝗺 𝘀𝘁𝗶𝗹𝗹 𝗹𝗼𝗻𝗴 𝗼𝗻 𝗯𝗼𝘂𝘁𝗶𝗾𝘂𝗲 𝗳𝗶𝗿𝗺𝘀. 𝗠𝗮𝗻𝘆 𝗹𝗲𝘀𝘀, 𝗯𝘂𝘁 𝘁𝗵𝗲 𝗴𝗼𝗼𝗱 𝗼𝗻𝗲𝘀 𝘄𝗶𝗹𝗹 𝗮𝗹𝘄𝗮𝘆𝘀 𝗯𝗲 𝗮𝗿𝗼𝘂𝗻𝗱. I recently received an email from a real practicing lawyer requesting the following: "Somebody on Linkedin […]
