Social Media Marketing (SMM)

Social Media Marketing for Lawyers

Throughout the day, your next clients are using social networks to connect with people they know, like, and trust.

Social media marketing offers lawyers the opportunity to earn clients, meaningful website traffic, and attention from social media networking sites.

Successful social media marketing requires creating content that attracts attention and encourages readers to share it.

Social content tends to spread when it comes from a trusted, third-party source, as opposed to directly from the law firm itself. When done most effectively, this form of marketing is driven by word-of-mouth, meaning it results in earned media rather than paid media.

Social media access and reach like no other communication tool in history. Online social networking helps create, nurture and solidify professional relationships.

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