Our Blog

Our digital legal marketing insights and analysis.
January 18, 2010
Law Firm SEO Is An Ongoing Process

I have had several conversations recently with law firms that are asking if they can purchase SEO services as more of a "one-time shot". Another words, they want to pay a one-time fee for some SEO work and then call it a day. While there are some instances where this may be appropriate, I am […]

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December 21, 2009
How Much Should My Law Firm Website Cost?

We get asked all the time about what is a fair price for a law firm website. This is really the wrong question. The truth is, a quality law firm website can range from free to tens of thousands of dollars. A better question, "What are your goals for your law firm website?" This question […]

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November 23, 2009
8 Steps To Improve Your Law Firm's Search Engine Visibility

Here are 8 steps to improve your law firm's search engine visibility right now. 1. Your law firm sites should be about legal topics on which you are an expert. Notice that I said "law firm sites". While having one main site for you law firm is important, it's really just the beginning. Whether you're […]

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November 19, 2009
Hiring Law Firm SEO (Search Engine Optimization) Consultants

In order to get more website traffic, potential client leads, and revenue, more and more law firms are resorting to search marketing. These strategies are best implemented by law firm SEO (search engine optimization) companies. What is search engine optimization, though? You have probably heard of search engine optimization (most likely from an unsolicited email […]

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November 13, 2009
Find Out If Your Law Firm Internet Marketers Are Competing With You In 3 Easy Steps

Your Law Firm Internet Marketing Company May Be Working For Your Competition So you're paying your law firm internet marketing consultants thousands of dollars per month to help you get found by your clients. But did it ever dawn on you that those same folks might be working for the law firm down the street […]

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October 28, 2009
Like Lawyers, Everyone Hates SEOs Until You Need One

Have you heard the one about the... "Blanks" are safe from the threat of automation taking over their professions. No one would build a robot to do nothing. If it weren’t for "blanks", we wouldn’t need them. Talk is cheap…until blanks get involved. It is the trade of "blanks" to question everything, yield nothing, and […]

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September 28, 2009
A Case Site Legal Blog

Hot off the Law.com newswire, Richard Lavinthal CEO of PRforLAW, discusses a great concept in law firm internet marketing, a case site legal blog.  The idea is that when a law firm takes on a case of some special interest, a site dedicated to tracking the case is launched.  Obviously, there are privacy issues to […]

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September 10, 2009
Feeling Stuck? 10 Ideas For Legal Blog Posts

A blog should be one of the cornerstones of you lawyer marketing efforts.   A well written blog takes a lot of time and energy.  One of the most difficult things is constantly coming up with interesting ideas for your legal blog posts.  I have made a list of 10 ideas to get the ball rolling […]

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February 25, 2009
5 Lawyer Internet Marketing Must-Do's (only 3 hours per week)

So you want to get started with some lawyer internet marketing strategies, but you don't know where to start and you don't have a lot of time to spend. Here are 5 must-do's to get started and they will only take about 3 hours per week to prove themselves valuable.  And the best part is, […]

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February 24, 2009
Top 10 Business Books (that lawyers should read!)

I know...I know.  You barely have time to stop and think let alone read a bunch of books.  I feel the same way, but how do we expect to grow ourselves and our practices without a continued education? Running a successful practice and being a successful lawyer are two distinct and important skills.  You have […]

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