Marketing Blog for Lawyers

SEO, Social Media & Lawyer Referrals

Most lawyers know that referrals are among the best sources of new business. On the other hand, most don’t recognize the interplay between referrals, social media and search. In 2 Lawyers, 12 Referrals: The Story Of Brian And Steve, attorney Lee Rosen reminds us that strong referral pipelines are built on lunches, some smiles and(…)

Google Supports Attorney Schema

Google Supports Attorney Schema

As reported by Barry Schwartz at Search Engine Roundtable: Google has quietly added a line to the rich snippets – organizational help document saying they now support “any of its sub-types.” For search geeks, this is exciting news. We’ve been eagerly anticipating additional schema support for some time: Helping Search Engines Understand Your Website Standing(…)

Getting Started Online

If you don’t have a website for your law firm, or you have one that makes you sad, this post is for you. We’re breaking-down some basics to relieve some of the most common headaches. WARNING: This is by no means a comprehensive guide to building a law firm website, SEO or internet marketing. It(…)

Lawyer Reviews & Search

Lawyer Reviews & Search

Love them or hate them, review sites are here to stay. But don’t take my word for it: Avvocating 2012 Keynote by Rich Barton from Avvo But you don’t have to be Rich Barton to recognize how consumer review sites are changing the way we research products and services. Your potential clients expect to be(…)