SEO: We know it stands for Search Engine Optimization, but what does it mean and how do you do it successfully? This episode has a little bit for legal SEO beginners, intermediates and beyond. On episode 16 of Clienting Gyi Tsakalakis and Kelly Street go over common (and not too common) SEO questions we get from […]
Welcome to Clienting: Your place to get information about legal marketing in the digital age. Talking about all things client development, digital marketing and ethical implications of these topics in the legal field. Hosted by Gyi Tsakalakis and Kelly Street.
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Clienting #15: Values-Influenced Marketing with Jordan Couch
For episode 15 of Clienting, Gyi & Kelly talk with Jordan Couch of Palace Law about how values inform their marketing and client development. About Jordan: Jordan L. Couch is an attorney and Cultural Ambassador at Palace Law where his practice focuses on plaintiff’s side workers’ compensation and personal injury litigation. Outside of his practice […]
Clienting #14: Text Messaging and Effective Marketing with Marshall Lichty
For episode 14 of Clienting, Gyi & Kelly were joined by Marshall Lichty to discuss how his role at a text messaging startup can work for lawyers and how he has learned to market law firms through trial and error. This episode covers: Expectation setting for better client communication. Developing guidelines for your marketing efforts. […]
Clienting #13: Festival Law, Podcasts, and Customer Service with Jason Beahm
On this episode of Clienting, hosts Gyi Tsakalakis and Kelly Street were joined by attorney Jason Beahm. We discussed how Jason is carving out a niche within his practice based on his own personal passion for music festivals. Jason co-hosts The Festival Lawyer podcast, practices criminal defense, personal injury, and DUI law in California. In […]
Clienting #12: 10 Years of Marketing Mistakes I Made So You Don’t Have To With Alex Barthet
On episode 12 of Clienting, Gyi Tsakalakis and Kelly Street were joined by Alex Barthet, a Miami Construction Lawyer with a growing practice that focuses on marketing via content and referrals to get clients. Alex shares his 9 tips for legal marketing based on 10 years of marketing mistakes his firm made before they got […]